Matt LaWell Named 2015 Taste Of Lakewood Blogger
Journalist and writer Matt LaWell has been named the 2015 Taste of Lakewood Blogger. Matt will be writing about his visits to restaurants that are participating in the 12th Annual Taste of Lakewood, the community’s largest food event that highlights the city’s eclectic mix of award-winning restaurants and food purveyors.
Matt is an experienced professional journalist who gained local attention when he and his wife Carolyn chronicled their road trip in 2012 – “A Minor League Season” – where they drove almost 30,000 miles around the U.S. visiting 120 minor league ballparks. They wrote stories, shot photos and videos, and told stories about people on and off the field. The Lakewood Chamber of Commerce is excited to have Matt join the marketing team for the event and Matt is equally as excited to write about his visits to Lakewood’s best restaurants leading up to the 12th Annual Taste of Lakewood on June 7th.
The Taste of Lakewood blog is a key component of the overall marketing strategy devised by Taste of Lakewood co-promoting sponsor Convey360. "The event marketing is designed to provide the tools to excite the community to become involved with the event — even before it begins. Stamped menus and receipts in restaurants, photos that diners post on Instagram which automatically appear on the event website, interaction with our blogger, and calls out to the community through social media requesting that the public ask their favorite restaurant to participate are just a few ways we set out to achieve a grass roots, community driven experience”, said Cindy Lowrey, owner of Convey360.
Stay connected with the Taste of Lakewood through Matt’s blog and through social media: ‘Like’ us on Facebook and ‘Follow’ us on Twitter and Instagram. Use the hashtag #tasteoflakewood when posting and your tweet or post will appear on www.tasteoflakewood.com. Sharing photos and information about the event and engaging regional foodies helped to attract over 10,000 people to the Taste in 2014 and event organizers are expecting an even larger crowd at this year’s event. Come savor the Taste!
The Taste of Lakewood, co-presented by the Lakewood Chamber of Commerce and Cleveland Magazine, will be held on Sunday, June 7th from 1-7 p.m. at Madison Park in Lakewood. The day-long free (pay-as-you-go) event attracted over 10,000 people in 2014 and features 25+ restaurants, live music, a VIP experience, merchant mart, and more. A portion of the proceeds from the event funds the Chamber’s annual high school scholarship program, established to reward and assist college-bound high school seniors from St. Edward and Lakewood High Schools. (www.tasteoflakewood.com)